We have worked with clients across all product life stages – from early pre-commercialization through to loss of exclusivity – to aid in the development of strategies to maximize product value. To this end, our engagements have explored numerous product optimization opportunities, including regional expansion, partnership and copromotion, and expanded approval.
New Product and Commercialization Strategy
Market Analysis (Size, Segmentation, Growth, Drivers)
Product Positioning, Competitive Strategy, and Revenue Forecasting
Analog and Scenario Analysis
Brand Planning and Management
Loss of Exclusivity Strategies